Your Privacy is Our Priority

1. Information We Collect

Personal Information

When you create an account, we collect:

• • Email address (required for account creation and login)
• • Name (optional, for personalization)
• • Password (encrypted and stored securely)
• • Timezone and email preferences (for delivering insights at optimal times)

Journal Data

Your journal entries and related data:

• • Written journal entries
• • Voice recordings (temporarily processed for transcription, then deleted)
• • Mood and energy level tags
• • MED wellness activity data (breathing exercises, movement, etc.)
• • AI-generated insights and summaries

Usage Data

We automatically collect certain information about how you use Dayora:

• • App usage patterns and feature interactions
• • Device information (browser type, operating system)
• • IP address and general location (for security and service optimization)
• • Error logs and performance data

2. How We Use Your Information

2.1. AI Training and Model Improvement

To improve our AI models and provide better insights, we use your journal entries and related data for training purposes. This includes:

• • Using journal entries to train and improve our AI models (including data sent to OpenAI's API)
• • Analyzing patterns across entries to enhance our understanding of journaling patterns
• • Improving the accuracy and relevance of AI-generated insights and summaries
• • Developing new AI features and capabilities

Your data is processed securely through our AI service providers. While we take measures to protect your privacy, including anonymization where possible, your journal content may be used to improve AI models and services.

3. Data Storage and Security

We implement industry-standard security measures to protect your data:

• • All data is encrypted in transit (TLS 1.3) and at rest (AES-256)
• • Access to your data is restricted to authorized personnel for development, safety monitoring, and support
• • Regular security audits and monitoring
• • Secure data centers with physical and digital protections

4. Data Sharing and Third Parties

We do not sell, rent, or trade your personal information. We may share data only in these limited circumstances:

• • Service Providers: With trusted third-party services that help us operate Dayora, including hosting (Vercel), analytics (Google Analytics), advertising (Google Ads), payment processing (Stripe), email delivery (Postmark), and error tracking (Sentry)
• • Legal Requirements: When required by law or to protect our rights
• • Business Transfers: In the event of a merger or acquisition (with notice to users)
• • Consent: When you explicitly consent to sharing (e.g., accepting cookies for analytics and advertising)

5. Cookies and Tracking Technologies

We use cookies and similar tracking technologies on our marketing website (www.dayora.ai) to enhance your experience, analyze site usage, and for advertising purposes.

Essential Cookies

These cookies are necessary for the website to function and cannot be switched off:

• • Authentication cookies (keep you logged in)
• • Security cookies (prevent fraud and attacks)
• • Cookie consent preferences (remember your cookie choices)

Analytics Cookies

We use Google Analytics to understand how visitors use our website. These cookies help us:

• • Track page views and user interactions
• • Analyze traffic patterns and popular content
• • Improve website performance and user experience

Analytics cookies are only used on our marketing website, not in the journaling app itself. You can opt out of analytics cookies by clicking "Decline" in the cookie banner.

Advertising Cookies

We use Google Ads to show you relevant advertisements. These cookies allow us to:

• • Measure the effectiveness of our advertising campaigns
• • Show you relevant ads based on your interests
• • Track conversions and ad performance

Advertising cookies are only used on our marketing website and require your consent. You can opt out at any time by clicking "Decline" in the cookie banner or adjusting your preferences.

6. Marketing Communications

By creating an account, you consent to receive marketing communications from us, including:

• • Product updates and new feature announcements
• • Tips and insights about journaling and wellness
• • Promotional offers and special events
• • Surveys and feedback requests

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link in any email or updating your email preferences in your account settings.

7. Your Rights and Choices

You also have the right to:

• • Access your personal data
• • Correct inaccurate information
• • Restrict processing of your data
• • Object to certain uses of your data
• • Withdraw consent for marketing communications

8. Data Retention

We retain your data for as long as your account is active or as needed to provide services. Specifically:

• • Journal entries: Until you delete them or close your account
• • Account information: Until you delete your account
• • Usage data: Up to 2 years for analytics and improvement
• • Marketing data: Until you unsubscribe or delete your account

9. International Data Transfers

Your data may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for any international transfers.

10. Children's Privacy

Dayora is not intended for children under 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will delete it promptly.

11. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any material changes by email or through the app. Your continued use of Dayora after changes become effective constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this privacy policy or how we handle your data, please contact us: